Wiredset
media and industry feed
Nov 23
» NESTA - Social media with Stephen Fry
Stephen Fry, actor, journalist and celebrity ‘Tweeter’ and self-confessed technophile; Biz Stone, Founder and Chief Executive of Twitter; and Reid Hoffman, Founder and Chief Executive of LinkedIn…
» Scene Stealer - Cost-Conscious Hollywood Courts Free Media Coverage - NYTimes.com
The biggest movies are still backed by megawatt ad buys. On the other hand, Paramount Pictures did not buy a single billboard to promote “Paranormal Activity,” its recent horror film. The studio also…
» The Future of Broadcast TV’s Unsteady as Cable Strengthens - NYTimes.com
recently closed a deal for a new CBS drama, “NCIS: Los Angeles,” to sell its repeats for the impressive price of $2.35 million an episode. The buyer? USA network, which happens to be owned by NBC….
» Ping - Hiring Tweeters and Bloggers to Send Ads - NYTimes.com
One problem is that many Internet users eschew the idea of these ads, saying they commercialize authentic dialogue and undermine people’s credibility. “It interferes with your relationship with your…
Nov 20
» FT.com / UK - Spotify US launch delayed by record labels' concerns
However, sources in three of the four largest music companies told the Financial Times that record labels’ financial concerns were the greater hurdle. “We think Spotify is a great service but they’re…
